Bayer Argentina

Bayer Club Academy
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We carried out the design, development and administration of Bayer Club Academy’s website, a fidelization and capacitation programme for pharmaceutics. Its goal is to encourage the right exhibition of Bayer’s material in its point of sale and its recommendation to their clients.
We created interactive activities for Bayer’s brands including educational content, a point and prizes trading system, products, and point of sale exhibition.
In this way, the brand achieved interaction with its clients in a ludic way, rewarding its product’s knowledge and right exhibition through a prize and point trading system.
We created interactive activities for Bayer’s brands including educational content, a point and prizes trading system, products, and point of sale exhibition.
In this way, the brand achieved interaction with its clients in a ludic way, rewarding its product’s knowledge and right exhibition through a prize and point trading system.